Types of cover letters

There are three types of cover letters: First Contact, Targeted, and Recommendation.

A First Contact Cover Letter is used to introduce your skills to a company. It may not always be successful, but if sent at the right time, it could reach a decision maker who may contact you for an interview. 

A Targeted Cover Letter is sent to a specific person for a specific job. By presenting your skills and experience effectively, it could increase your chances of getting the job. 

A Recommendation Cover Letter is the best chance for getting a job offer. It includes the name of someone who is referring you to the company, which is a bonus.